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Ad Specifications & Scheduling Guidelines - 101thingstodo.com
SPECS
I: Interactive Marketing Units
| Banners
and Buttons |
Max.
Dimensions
|
Max.
Frames
|
Max.
File Size
|
Banner
Position
|
| Button
1 |
120x60
|
2
|
5k
|
x33
|
| Button
2 |
120x60
|
2
|
5k
|
x34
|
| Half
Banner |
234x60
|
2
|
10k
|
x35,
36, Bottom 1, Bottom 2
|
| Leaderboard |
728x90
|
1
|
25k
|
Bottom
3
|
| Rectangles
and Pop-Under |
Max.
Dimensions
|
Max.
Frames
|
Max.
File Size
|
Banner
Postition
|
*Rectangle
NA 25k
(Flash or Animated GIF) |
180x150
|
NA
|
25k
|
x40
|
| Medium
Rectangle |
300x250
|
1
|
25k
|
x41
|
| **Pop-Under |
700x300
|
1
|
50k
|
Home
Page
|
*Rectangle
(Flash/Animated GIF) Guidelines
Standard to high quality bitmaps will be delivered
in PNG or JPEG format. 24-30 frames per second
animation. Vector text to be used in the Flash
file to deliver a higher quality message.
For tracking capabilities use “clickTAG”
in your Action Scripting. For more information
in using this, please see
http://www.macromedia.com/resources/richmedia/tracking/designers_guide/
**File
types accepted: .gif; .jpg; .swf; .html
For
Instructions on Flash creation click here.
|
SPECS
II: Ad Content Elements
*Note
to Advertiser:
Please provide 101thingstodo.com with the best quality
images you have to advertise your product or service!
The
following ad content materials must be submitted
to your 101thingstodo.com
Contract Coordinator at least FIVE WORKING DAYS
before posting deadline:
| Ad
Type |
Required Elements/Word
Count
|
#
of Images
|
Img
Dimension
|
Hyperlink
|
Photo Ad Box
See example
(outlined
in red)
|
Company name + text describing services. Company name + description text not to exceed 34 words combined.
|
1
|
Jpeg min. 200px wide [horiz. preferred]; final image sized 70x70px. File size max 5k
|
Deep link to relevant content
|
Story Ad Box
See example
|
Company name + text describing services. Company name + description text not to exceed 34 words combined.
|
1
|
Jpeg min. 200px wide [horiz. preferred]; final image sized 70x70px. File size max 5k
|
Deep link to relevant content
|
Hot Clicks Item
See example
|
8 words describing service/deal
|
NA
|
NA
|
Deep link to relevant content
|
Slide Show
See example
|
Company name + Caption (Max. 30 words) |
Min.
5-Max. 10
|
350-400 px wide [horiz. preferred]
|
Deep link to relevant content
|
Jump
Page
See example
|
Max.
450 words |
3
|
Max
pixels:
350-400 wide
|
Deep link to relevant content
|
Hot
Deal
See example
|
Max.
25 words [co. name, offer/price, description,
and
Start & end date]
|
NA
|
NA
|
Deep link to relevant content
|
Coupon
See example
|
Client ad - pdf format
|
NA
|
NA
|
NA
|
Newsletter item
See example
|
Max.
50 words; subject to editing
|
1
|
Max
pixels:
150-200 wide
|
Deep link to relevant content
|
eBlast item
See example
|
Max.
50 words; subject to editing |
1
|
Max
pixels:
150-200 wide
|
Deep link to relevant content
|
Home Page Hot Clicks
See example
|
Max.
7 words; subject to editing |
0
|
NA
|
Deep link to relevant content
|
CREATIVE,
SCHEDULING, and POSTING GUIDELINES
Creative
Designed by Client
Finished creative must be submitted to your 101thingstodo.com Contract Coordinator at least
5 working days prior to contract start date.
Creative
Designed by 101thingstodo.com
All materials, ideas, photos, requests etc.
must be submitted to your 101thingstodo.com Contract Coordinator
at least 10 working days before creative needs
to be approved by client.
Content
Advertorial Information
All ideas, suggested text, photos, URLs, positioning
etc. must be submitted to your 101thingstodo.com Contract Coordinator at least 10 working days prior to contract
start date.
Right to Edit or Reject
Publisher may, at their sole discretion, edit, classify,
or reject at any time any advertising (banners or text) submitted
by an Advertiser.
