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What is 101 Things To Do?

1. A very successful visitor publication, 101 Things To Do Magazine publishes and annually distributes in prime locations on the Hawaiian Islands of O‘ahu, Maui, Kaua‘i and the Big Island of Hawai‘i.
2. 101 Things To Do also operates www.101thingstodo.com, a travel Web site where consumers can read about 101 things to do in the Hawai‘i market and book all elements of a trip to the Islands including flights, lodging, rental cars and shuttles, activities, tickets to attractions and shows, and even golf tee times.

Magazine Circulation

• 1.54 million magazines are printed annually and distributed to more than 750 locations across O‘ahu, Kaua‘i, Maui and the Big Island of Hawai‘i
• Distribution includes major Island airports, car rental locations, hotels, retail stores, restaurants, military bases and heliports.

Editorial Philosophy: Magazine and Web Site

Featuring 101 things to do on each island: The success of 101 Things To Do is credited to the combination of an appealing title and the value of the editorial content. That combination makes 101 Things To Do unique, and whether visitors have come to this market for the first time or are repeat visitors, 101 Things To Do serves as a valuable resource in navigating the Islands and planning a truly memorable visit. The broad reach of the magazine caters to the post-arrival visitor and offers an effective medium for businesses who want to reach this targeted audience through active distribution.

The Web site, www.101thingstodo.com, offers complete travel booking capabilities and in-depth information about specific destinations for targeted travelers, backed by an aggressive marketing plan to drive business to online advertisers looking to reach the pre-arrival market.

Magazine – Major Sections

Uniquely Hawaii Dining and Entertainment Culture and History Romance
Air Tours & Activities History & Hawaii Facts Golf Maps
Adventure Water Tours & Activities Family Fun Coupons
Shopping Land Tours & Activities Real Estate  

Magazine Directories

Shopping Dining Tours Charter Galleries Tours & Transportation

Web Site – Major Categories

Activities Tours & Attractions Arts & Entertainment Dining
Shopping Accommodations Cars & Shuttles Cruises
Flights Specials Calendar of Events
Maps Slide Shows Coupons
Romance (where applicable) Real Estate (where applicable) 101 Travel Club

A PDF version of this information is available for download.

If you don’t already have the Adobe Acrobat Reader software installed, you can download a free copy from the Adobe internet site. You only need to do this once.